This intent of this ad was to sell our new AV-1 KOR Pilot Helmet by showing off its key feature, a Koroyd Liner. A large shot of a pilot catches the viewers eye, and then our tagline next to a smaller picture of the helmet, cut to reveal the Koroyd Liner, sells the helmet as a new piece of technology that pilots should be interested in. For this project, I took and treated the studio photography, as well as laid out the ad, and created the cut out helmet.
